 | NEW YORK—More than a billion people around the world took part in Earth Day celebrations yesterday, April 22, the 42nd anniversary of an event that has now grown into a daily movement among many consumers for sustainability, social responsibility and environmental awareness. From local events to cultural gatherings, people are getting involved. |
 | NEW ORLEANS – In anticipation of health care reform legislation getting closer to full implementation, the National Association of Specialty Health Organizations and the National Association of Vision Care Plans held their first joint meeting here at the historic Roosevelt New Orleans: A Waldorf Astoria Hotel, April 30-May 2. |
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TAMPA, Fla.—Today is April 16, 2012, the third Annual International
Foursquare Day. Frequently shortened to “4sqDay,” the day is observed by millions of
social media fans around the world as their “first global social media holiday.” |
 | If partnering with one celebrity is an effective way to get your message across, working with a group of stars will surely help you reach an even wider audience. Enlisting ensembles of entertainers is just what these two eyewear companies have done to promote their products... |
 | Fresh off the news that the last six original leading stars have signed on for two more season, we devote this edition of Bold Face to the ridiculously good looking cast of television’s Grey’s Anatomy… |
 | NEW YORK—Keeping with February’s upward trend in business attitude among eyecare independents, the latest Optical Business Barometer (OBB) from Jobson Research shows that the March 2012 rating held steady coming in at 3.9, the same level as the previous month. In February 2012, the outlook of independents toward their overall business was the highest since the inception of the OBB in January 2010.
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 | NEW YORK—VM’s Global Leadership Summit has blossomed into a springtime tradition of sorts, heralding a new season filled with fresh ideas and exciting concepts spanning cutting edge trends in technology, health care and business. For the 6th year in a row, decision makers within the optical community gathered here before the start of Vision Expo East for thought-provoking discussion, dialogue and guidance, with presentations from experts both within and outside the optical arena. |
 | NEW YORK—The 6th annual Vision Monday Global Leadership Summit delivered on its theme of “Innovation Everywhere,” presenting what at times seemed to be science fiction turned science fact to the hundreds of optical executives in attendance. Topics presented by this year’s speakers covered amazing new technologies, such as an iPhone attachment that allows the users to conduct refractions and an artificial retina that enables to blind to see. Other speakers ... |
 | NEW YORK—While online eyewear sales are still a relatively small percentage of the total amount being sold, statistics show that this method of distribution continues to grow. According to the 2011 Vision Council Internet Influence Report, the percentage of all categories of eyewear products sold online increased from 2010 to 2011. This fact is clearly illustrated by the following charts that compare the amount of Rx eyeglasses, plano sunglasses, over-the-counter readers and contact ... |
 | Thirty-seven percent of 2,303 surveyed hiring managers and human
resources professionals use social media to look into job candidates,
according CareerBuilder. Employers primarily used Facebook (65 percent)
and LinkedIn (63 percent) to research candidates, while 16 percent used
Twitter.
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 | One thing that has not changed through the years of owning and operating
an optical lab is this: While you are the boss, you still spend too
much time on the day-to-day operations of your lab. When, then, do you
have time to become the strategic leader your lab and your customers
need and expect of you? |
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BBG - Strategies to Combat Internet Eyewear Sales