PARIS—The Silmo organization has announced changes to this year’s
Silmo D’Or Awards. This year the awards will include fewer categories,
from last year’s 18 down to eight, plus an award for Sustainable
Development. The selection of nominations will be done by a Grand Jury
comprising a chairperson, 16 members from each category, major
international buyers and journalists, as well as Silmo’s president, Guy
Charlot. The reduced categories include:
• Vision: lenses and contact lenses
• Opticians’ Workshop: equipment, eye test, instruments, etc …
• Store design and layout: software programs, sales tools, store
fixtures and display stands, etc.
• Optical Frame (best design and innovation) for men or women
• Sunglasses Frames for men or women
• Sport’s Eyewear: frames, lenses, etc.
• Children’s Eyewear: optical or sunglasses frames
• Low Vision & Optical Instrument
• And the special ‘Sustainable Development’ award
Silmo has also made additions to its program including a
bilingual International Club to aid international visitors; an expanded
Press Club; a new Silmo Club for VIPs, major buyers and visitors of note
from large corporations; as well as the first ever Silmo Academy
offering opticians three different symposiums on refractive surgery,
visual ergonomics and aging eyes. Additionally, the fair will have its
own trade fair TV channel and a speed recruiting option for job seekers.
As Vision Monday previously reported, this year’s Silmo
Exposition is being held from Sept. 23 to 26, 2010 at a new location,
the Paris Nord Villepinte exhibition center, located just outside of
Paris. The Villepinte location offers more than 850,000 square feet of
exhibition space on one floor with initial estimates from the Silmo
organization putting the number of exhibitors for this year’s show at
900.
Silmo will be offering a free shuttle service every day from 8
a.m. to 7 p.m. from/to CDG Airport/Paris Nord Villepinte and Porte
Maillot/Paris Nord Villepinte, as well as providing information on
reaching the exhibition by RER B, car or train.
More information about the show can be found on their website,
www.silmoparis.com.
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