Marchon Eyewear Acquires Scandinavian Eyewear
MELVILLE , N.Y.—
Marchon Eyewear, Inc. announced on Oct. 3 the acquisition of Swedish eyewear company
Established in 1948, Scandinavian Eyewear has been designing optical frames for almost 65 years and has been a leader in the Nordic region. Scandinavian Eyewear’s proprietary brand, SKAGA, has made a distinctive mark in the eyewear industry, Marchon's announcement noted, adding that the acquisition will allow Marchon to penetrate the prominent share the company has in the Scandinavian market and broaden the distribution of proprietary and licensed brands worldwide.
Claudio Gottardi, Marchon's president and CEO, said, “The acquisition of Scandinavian Eyewear marks another proud moment in Marchon’s continuous global expansion efforts and strategic plans for growth. This company has a rich heritage and a formidable history. The combination of high quality, craftsmanship and classic design perfectly aligns with Marchon’s core values. We look forward to continuing and expanding Scandinavian’s brand equities and presence worldwide in a collaborative partnership.”
In addition to SKAGA, the company has a strong portfolio of brands which includes Oscar Jacobson, Pilgrim, Lexington, FACE Stockholm, as well as collaborations with renowned Swedish designers Oscar Magnuson and Efva Attling. Joakim Broback, CEO of Scandinavian Eyewear, said, “This is a significant day for Scandinavian Eyewear. We are excited to move into the future under Marchon’s guidance and leadership. We are confident that their expertise and support will strengthen both our brands and our company as we move forward together in tandem.”
Scandinavian Eyewear is one of the market leaders in the Nordic market. The company also has well established international sales on several markets including the U.S., Canada, UK, Poland, Netherlands, Russia and the Baltic states.
Marchon Eyewear, one of the world’s largest manufacturers and distributors of quality eyewear andsunwear, markets its products under brand names including: Calvin Klein Collection, ck Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, Dragon Alliance, Emilio Pucci, Fendi, Flexon, Jil Sander, Karl Lagerfeld, Lacoste, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, and Valentino. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.
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