ImageWear Offers New Stepper Titanium Styles
Quick Take: ImageWear, a division of Walman Optical, has released two new titanium styles for women into the Stepper Titanium Collection.
Specifics: Two new titanium ophthalmic frames for women.
Selling Points: The Stepper Titanium collection of metal frames are made from ultra-light, 100-percent allergy-free Titanium and Beta-Titanium, designed to fill the niche of quality titanium and lightweight TX5 Grilamid frames, as well as the some of the industry’s best titanium drill mount designs, for both men and women. “Stepper Eyewear is the optical brand that has achieved its merits by its dedication to producing outstanding glasses,” said Doug Schlauderaff, vice president of ImageWear. “Designed from the bridge out for the best fit, the Stepper Titanium Collection for women is made from today’s highest quality, lightweight, allergy free and durable materials.” New style 50010 features an arching rectangle eye shape and a subtle cross pattern on the temples. Style 50012 is a semi-rimless frame with a swooping temple design in a two-tone grey/silver. Point-of-purchase materials include a five-piece frame display and an eight by ten aluminum counter card frame.
Price Guide: $$$
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