ASCO Videos Answer ‘Why Optometry?’

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ROCKVILLE, Md.—Featured on the VM Video page, the winners of the 2012 Envision Video Competition, sponsored by the Association of Schools and Colleges of Optometry (ASCO) entertain viewers while educating potential students as well as the general public about the profession in general. Each video packs creativity, ingenuity and humor into less than five minutes. Check out the first place winner, Joey Kane of the New England College of Optometry, who turns a solemn beginning about a woman who seems to need optometric care into a lively conclusion that lets her know “there’s an optometrist for that” by discussing the various roles of the profession.