Eastern States ‘Cazalebrates’ Summer

NEW YORK—Eastern States Eyewear (ESE) and Lawrence Cameron of Exclusive Eyewear in Brooklyn co-hosted a “Cazalebration” at HK Lounge in NYC’s Hell’s Kitchen area on June 23. Cazal signage was visible throughout the club, as was a Cazal video that was projected on a huge wall. The video, put together by one of ESE’s customers, played all night and showed Cazal through the decades, as well as a 30-minute montage of Cazal images. DJ Will of Power 105, who had promoted the event on air the night before, spun tunes and gave Cazal shout outs all night. Clubbers could also try on Cazal frames and receive an e-mailed picture to upload to their social media accounts; while two won Cazal frames.