Giving Patients a Virtual Tour on


TAMPA, Fla.—What would "online magic" for an eyecare professional look like? The ideal online presence for an ECP practice would be so effective that it would not only display factual information about the practice, but also make potential patients comfortable before they set foot in the door.

In the latest edition of CLICK, get the full story on a new tool ECPs can use to put patients at ease: Google Business Photos, which allows current and prospective patients to take a "Virtual Tour" of the office.