SAN MARCOS, Texas—Texas State University is reminding alumni, friends and colleagues of its establishment of a scholarship fund inaugurated just over a year ago in memory of alumna and former REM Eyewear vice president of corporate accounts, Kara Casey Meyer. Meyer, a long-time eyewear executive, was highly regarded within the industry before her untimely death in 2011.

Meyer, who was named one of Vision Monday’s “Most Influential Women in Optical” in 2005 and served in a variety of marketing and advertising roles before her tenure at REM, was an active member of the Texas State University American Advertising Federation (AAF) student team. She presented on behalf of her fellow students at the 1987 National Student Advertising Competition. Dr. Mary Ann Stutts, Texas State professor and AAF advisor, remembers Meyer’s vibrant personality and ability to make everyone feel comfortable. Dr. Stutts said, “The phrase, ‘she never met a stranger’ best describes Kara.”

The Kara Casey Meyer AAF Scholarship, as earlier reported by VMail aims to help one promising Texas State University student with an interest in public relations, advertising, marketing or design, who is a member of the AAF team, further their undergraduate studies.

Mike Hundert, REM's CEO, said, "Many of us had the privilege to know Kara very well, to call her our friend. She touched us like no other, guiding us and encouraging us with a steady hand and a Texas-size illuminating smile. We will always admire and be encouraged by her wisdom and determination, her intuition and integrity. Kara was passionate about making everyone happy. And she succeeded. From making her customers successful to lifting the spirits of any of us when we were down, Kara was always there for us, the quintessential professional and the most loyal friend."

Contributors to the fund can do so online and enter “Kara Casey Meyer” in the search box. Contributions can also be mailed to: Texas State University-San Marcos, Donor Relations, JCK-480, 601 University Drive, San Marcos, Texas 78666.