The Hashtag Army: Millennials Online

By Deirdre Carroll
Monday, March 02, 2015 12:04 AM NEW YORK If you’ve been following along with VM’s Millennial Project, you already know that Millennials (people currently aged 18-34) are the first generation of “Digital Natives.”

Group Effort

By Deirdre Carroll
Monday, March 02, 2015 12:00 AM WHO: All of Target’s designer capsule collections, cosmetic company MAC’s celebrity collaborations, Adidas by Stella McCartney, Run-D.M.C. and Aerosmith, and the Grammy award winning duo Lady Gaga and Tony Bennett.

Luxottica Celebrates the Launch of Michael Kors Eyewear

By Deirdre Carroll
Monday, March 02, 2015 12:00 AM NEW YORK—On the tail end of New York Fashion Week, Luxottica and Michael Kors hosted a party for the launch of the brand’s new Miranda eyewear collection.

Overheard

By Deirdre Carroll
Monday, March 02, 2015 12:00 AM “Millennials aren’t the only ones who sleep with their phone. I’m terrified for the day they release conclusive evidence that this causes brain tumors.”

Style.Pages Check.Out: Complete Family Vision Care

By Deirdre Carroll
Monday, March 02, 2015 12:00 AM According to the American Optometric Association’s (AOA) 2014 American Eye-Q survey, 55 percent of adults use computers, smartphones, tablets or other hand-held devices for five or more hours a day.

Bold Face: Creative Types

By Deirdre Carroll
Friday, February 27, 2015 2:30 AM It’s rare to find someone who is creative in just one field. Usually creativity expresses itself in many ways. The three stars in this week’s edition of Bold Face may best be known for one particular thing but their desire to create knows few bounds…

VMail ProductWatch for 2-24-15

By Deirdre Carroll
Tuesday, February 24, 2015 10:00 AM A weekly update on the latest in frame, sun, spectacle lens and contact lens line collections and additions.

In This Edition...

LAUNCHES
Kingsley Rowe
Kingdom Eyewear: ArtLife
SECOND LOOKS
McGee: Ducks Unlimited
A&A: Alexander Collection
Morel: Koali
ALSO NEW

Bold Face: Winning Women

By Deirdre Carroll
Friday, February 20, 2015 4:15 PM The Oscars are here. Awards season culminates with the biggest award America bestows upon actors. In this week’s edition of Bold Face, we focus on three of this year’s actresses who have been staples on the red carpet and will be sure to draw eyes at this year’s show...

VMail ProductWatch for 2-17-15

By Deirdre Carroll
Tuesday, February 17, 2015 10:00 AM A weekly update on the latest in frame, sun, spectacle lens and contact lens line collections and additions.

In This Edition...

LAUNCHES
REM: Spine
SECOND LOOKS
Ogi Eyewear: Innotec
Charmant: Elle
Tura: Ted Baker
ALSO NEW

Millennial Women: A New Breed

By Deirdre Carroll
Monday, February 16, 2015 12:04 AM NEW YORK—In the same way they are called the first generation of digital natives, Millennials are also the first generation of “gender natives.” Gender equality was taught early and reinforced continuously.

Fake It Till You Make It

By Deirdre Carroll
Monday, February 16, 2015 12:00 AM I post. I tweet. I pin. I like, favorite, share, retweet and text. I have complete conversations using nothing but emojis and can hashtag for maximum impact.

Girls

By Deirdre Carroll
Monday, February 16, 2015 12:00 AM Who: Anne Hathaway, Zooey Deschanel, Emma Watson, Emma Stone, Emma Roberts, all Emma’s everywhere apparently, as well as Hannah, Marnie, Jessa and Shoshanna, obvi.

Style.Pages Check.Out: ProDesign

By Deirdre Carroll
Monday, February 16, 2015 12:00 AM Begun in 1973, ProDesign today is a different company compared to when it was founded. The design philosophy, basic values and corporate identity changed in 2000 when the entire organization was restructured.

Bold Face: Aging In Hollywood

By Deirdre Carroll
Friday, February 13, 2015 3:00 PM Generally, aging in Hollywood is considered a bad thing. In this week’s edition, we highlight a few celebrities who have found the exceptions to the rule, though Bold Face likes to think their stylish eyewear may have had something to do with it...

VMail ProductWatch for 2-10-15

By Deirdre Carroll
Tuesday, February 10, 2015 10:00 AM A weekly update on the latest in frame, sun, spectacle lens and contact lens line collections and additions.

In This Edition...

LAUNCHES
ClearVision: Aspire
SECOND LOOKS
Marchon: Nike Vision
McGee: Vera Bradley
Charmant: LineArt
ALSO NEW
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