Jamie Wilson

Jamie Wilson, Associate Editor

Jamie’s coverage includes news and developments in frames, sunwear and fashion accessories markets, including product, marketing initiatives, companies and brand licenses. She is the editor of Style.Pages, a monthly print feature exploring fashion trends in eyewear and sunwear as well as its accompanying e-blast. Jamie also edits VMail ProductWatch, a weekly e-newsletter offering briefings on frame, sun, spectacle lens and contact lens line additions. She also manages Vision Monday’s social media platforms including Twitter, Facebook , Instagram and LinkedIn. Contact Jamie at jwilson@jobson.com.

Inside the ‘Fintastic’ Eye of the Shark

By Jamie Wilson
Thursday, July 27, 2017 2:39 PM NEW YORK—From the blood thirsty Great White shark devouring swimmers in “Jaws” to Bruce the Australian shark struggling with his quest to see fish as friends and not food in Disney and Pixar’s “Finding Nemo,” sharks have succumbed to many negative myths and misconceptions. With Shark Week 2017 coming to an end (and Michael Phelps not actually racing a Great White), we thought we’d share some lesser known facts about one of the earth’s oldest creatures to top off the festivities. Click here to read the latest edition of VMail Weekend.

Check.Out: Sunny Eye Shop

By Jamie Wilson
Monday, July 17, 2017 12:05 AM Jacques Marie Mage (J.M.M.), is a small-batch, limited-edition eyewear collection that reflects the designer’s vision and refined aesthetic vocabulary, one that reconfigures influences ranging from Art Deco to American Folk to La Belle Époque. Additionally, J.M.M. is equally committed to the well-being of their craft and craftsmen. Their products are created using fair and ethical production methods.

ic! berlin and Jeremy Tarian Collab for the Summer 2017 VegeTarian Eyewear Collection

By Jamie Wilson
Monday, July 17, 2017 12:05 AM BERLIN—ic! berlin has partnered with eyewear designer (and former ic! berlin intern), Jeremy Tarian to create the VegeTarian Collection for Summer 2017.

Technicolor Tints

By Jamie Wilson
Monday, July 17, 2017 12:05 AM Color tinted lenses are back on the fashion scene. Along with the more iconic yellow/orange hued lenses, sun frames are taking this up a notch featuring rose, purple, green and blue colored lenses. Used in both acetate and metal frames, this is definitely the look of Summer 2017.

What Are You Wearing?: Paradise Optical, Aiea, Hawaii

By Jamie Wilson
Monday, July 17, 2017 12:05 AM Darrell has been in the optical industry for 35 years, joining the family business right out of college. His father founded the company in 1963, making Paradise Optical Hawaii’s oldest optical store. “We’ve enjoyed growing with our customers, serving multiple generations of Paradise Optical families,” Darrell said. “My father always said, ‘The small details are the most important, because they’re the hardest to see.’ I’ve continued to apply this lesson to the business, always promising our customers the attention to service and quality that he would be proud of.”

Overheard

By Jamie Wilson
Monday, July 17, 2017 12:00 AM Summer 2017 is getting a technicolor twist. Take a look at this month’s Style.Pages feature to get the details. jwilson@jobson.com

Brooklyn’s Lowercase Commits to Made in America Manufacturing

By Jamie Wilson
Monday, June 19, 2017 12:00 AM BROOKLYN, N.Y.—Lowercase, a Brooklyn-based eyewear company that launched in January 2017 is as unique as the location it calls home, and the young company is on a path of revitalizing the ways in which eyewear manufacturing can be done in the U.S. Companies like Lowercase are starting to breathe new life into “Made in America” products as they’re choosing to plant their manufacturing roots firmly in the U.S.

Check.Out: VIP Eye Care & Optical Boutique

By Jamie Wilson
Monday, June 19, 2017 12:00 AM Lindberg eyewear showcases exceptional design and high-quality materials. Every frame is a statement about aesthetics, technical innovation and impeccable craftsmanship. Steeped in the Danish design tradition of discreet, classic elegance and carefully considered simplicity,

Full Bodied

By Jamie Wilson
Monday, June 19, 2017 12:00 AM Refined metals and thin silhouettes are taking a back seat this season to fuller bolder acetate models. While these looks are comprised of a thicker appearance, they’re not necessarily heavyweights on the face—the best of both worlds. You can consider these frames like a full-bodied wine—rich, complex and well-rounded

Overheard

By Jamie Wilson
Monday, June 19, 2017 12:00 AM “Don’t forget to spread the word about the importance of UV protection for National Sunglasses Day on June 27.” jwilson@jobson.com

Persol Celebrates its 100th Anniversary With Limited Edition Designs

By Jamie Wilson
Monday, June 19, 2017 12:00 AM MILAN—Luxottica is celebrating Persol’s centennial with limited edition frame designs. The iconic brand’s history began in 1917 with Italian optician Giuseppe Ratti who manufactured “Protector” goggles for Italian aviation pilots that were eventually used by American and Swiss pilots as well. One hundred years later, the Persol brand (short for ‘per il sole’ for the sun) is recognized worldwide for its Italian style and quality.

Surf’s Up With Sama Eyewear

By Jamie Wilson
Wednesday, May 24, 2017 11:48 AM WEST HOLLYWOOD, Calif—What goes best with bathing suits, bronzed bodies and the beach? A perfect pair of sunglasses of course, and the upcoming Baywatch movie will feature a custom-pair of aviators designed by Sheila Vance of Sama Eyewear. The sunglasses, created for Dwayne “The Rock” Johnson’s character, Mitch Buchannon, were designed by Sheila with the direction of the film’s costume designer, Dayna Pink.

Building Connections Block (Party) By Block (Party)

By Jamie Wilson
Friday, May 19, 2017 3:35 PM CHARLOTTE, N.C.—With the weather warming up and summertime in sight, what better way to get the community together, network and of course celebrate summer fun than with a good old neighborhood block party.

Check.Out: Rouse Eyecare Center

By Jamie Wilson
Monday, May 15, 2017 12:00 AM British brand, TD Tom Davies, is well known for the skill of its designs and refined artistry in its bespoke eyewear. Now, the brand not only crafts bespoke eyewear but also includes ready-to-wear collections offering custom made to order options. Utilizing materials such as natural horn, pure titanium and cotton acetate, the handmade eyewear showcases luxury and a custom fit.
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