National Vision Inc. Announces Three Optometry Students as 2016-2017 Grant Program Winners

By dba Staff
Thursday, March 16, 2017 2:15 AM DULUTH, Ga.—National Vision Inc. (NVI)—an optical retailer providing comprehensive, quality, affordable eyecare and eyewear—announced the grand prize winner and two runner-ups of its 2016-2017 Grant Program.

1-800 Contacts’ Lumen Optical Brick-and-Mortar ‘Test’ Rolls Along in the Chicago Market

By dba Staff
Thursday, March 16, 2017 2:10 AM

CHICAGO—Lumen Optical, a new optical store concept developed by 1-800 Contacts Inc., has opened its fourth location as it continues experimenting with the brick-and-mortar format in the Illinois market. The fourth Lumen location is within the city of Chicago, while the first three Lumen stores opened in 2016 in metro areas just outside of Chicago.

Marketing Executives Invest in Technology That Supports Better Customer Understanding

By dba Staff
Thursday, March 16, 2017 2:05 AM NEW YORK—Retailers and marketers continue to play the technology card as they attempt to bring more efficiency to operations and to boost loyalty among an increasingly fickle customer base.

Signet Armorlite Continues Retail Initiative With Kodak Lens Location Opening in Missouri

By dba Staff
Wednesday, March 1, 2017 12:15 PM CARLSBAD, Calif.—Lens maker Signet Armorlite Inc. continued to advance its U.S. retail initiative with the opening of a Kodak Lens| Eye Deology Vision location in the St. Louis metro area in early February. In addition, the company is completing the rebranding of two locations in the Detroit metro area (Grosse Pointe, Mich.) that will open shortly, according to Brian Glass, strategic growth manager at Signet Armorlite.

Vision Associates Reports 15 New Dispensaries in 2016 Amid 20 Percent Growth

By dba Staff
Wednesday, March 1, 2017 12:10 PM WARREN, N.J.—Vision Associates Inc. (VAI), a leading optical dispensary management (ODM) and consulting firm, reported that its business operations generated 20 percent growth in 2016, driven in part by the addition of 15 eyecare offices to its nationwide roster.

Think About Your Eyes Launches 2017 Advertising Campaign

By Staff
Wednesday, March 1, 2017 12:05 PM ALEXANDRIA, Va.—Think About Your Eyes, the vision industry’s national public awareness campaign, will launch its 2017 national advertising campaign on Monday, Feb. 13, with an increase in advertising budget and updated advertising placements.

New Look Eyewear’s Revamped Training Program Receives Top Honors at Transitions Academy

By dba Staff
Tuesday, February 14, 2017 12:15 PM MONTREAL, Quebec—The most effective training tactics for employees often come down to whether the program combines education with enjoyment. That was the simple idea that New Look Eyewear employed last year in developing an employee training program for Transitions Optical’s various lenses offered by the retailer.

Many Retail Marketers Expect to Boost Investment in E-Mail Initiatives in 2017

By dba Staff
Tuesday, February 14, 2017 12:10 PM CHICAGO—A recent survey of retail marketers found that improving customer engagement is one of their highest priorities in 2017, and a larger investment in both e-mail and social media channels are the tactics they intend to use to meet their goal of enhancing engagement with customers/patients.

Equal Employment Opportunity Commission Releases National Origin Discrimination Guidance

By dba Staff
Tuesday, February 14, 2017 12:05 PM NEW YORK—The federal Equal Employment Opportunity Commission (EEOC) has issued Enforcement Guidance on National Origin Discrimination, intended to communicate the EEOC's position on legal issues. The guidance discusses a variety of employment situations, including topics such as job segregation, human trafficking and intersectional discrimination, and outlines promising practices.

The EEOC also published a question-and-answer publication and a small business fact sheet that highlights practical tips from the guidance in plain language.

Wisconsin Vision to Open 40th Store at The Corners of Brookfield

By Mark Tosh
Thursday, February 2, 2017 12:15 AM NEW BERLIN, Wis.—Wisconsin Vision, the largest independently owned optical company in Wisconsin, will open its 40th location May 1 at The Corners of Brookfield, a new 750,000-square-foot lifestyle shopping destination with a lineup of premier retailers, the company announced.

Breaches of Protected Health Information Are Trending Higher

By dba Staff
Thursday, February 2, 2017 12:10 AM

BALTIMORE—If optical retailers were lax about how they monitor and secure the Protected Health Information (PHI) of their patients, then what happened in November should serve as a wake-up call.

In Health Care, Millennials Look Beyond Traditional Relationships With Providers

By dba Staff
Thursday, February 2, 2017 12:05 AM

NEW YORK—Understanding the Millennial patient population is a key operational element for all eyecare businesses, including the regional optical operators who often market to a well-defined local market that has a patient population flush with Millennials.

Stanton Optical and My Eyelab Prepare for 32 New Store Openings in 2017

By dba Staff
Tuesday, January 17, 2017 3:16 PM

PALM SPRINGS, Fla.—Stanton Optical and My Eyelab, two optical retailers owned by Vision Precision Holdings, are embarking on an ambitious expansion plan for 2017, with an expectation of entering a half dozen new markets and opening new locations at a rate of almost three new units per month, according to a Stanton Optical executive. Stanton Optical also will bolster its presence in Southern California, Texas and South Carolina as its builds out its store base this year.

2017 Brings New EEOC Reporting Requirements for Employers

By dba Staff
Wednesday, January 4, 2017 3:10 PM

NEW YORK—As the administration of President-elect Donald Trump begins to formulate its plans, employers are cautiously watching how changes to the tax code and Affordable Care Act (ACA), among other changes, could impact them in 2017.

Canada’s New Look Vision Group Completes Purchase of British Columbia Retailer

By Staff
Wednesday, January 4, 2017 3:10 AM MONTREAL, QUEBEC—New Look Vision Group Inc. (BCI.TO) has completed its planned acquisition of the retail optical assets and business portion of western Canadian retailer Visions One Hour Optical Ltd., according to a statement issued by New Look Vision Group.
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