ST. LOUIS—Members of Opti-Port, a national alliance of multi-office eyecare providers, will meet at the semi-annual Opti-Port SPARK Conference on April 14 in New York City, the day before Vision Expo East.
“Each year at Opti-Port’s SPARK Conference, the Opti-Port community gathers to share best practices for strategic growth and to hear from marketing and operations experts at other large practices,” said Jim Edwards, president and CEO of Opti-Port. “When a room full of owners and operators from leading multi-office practices who are facing similar challenges and opportunities gather to collaborate, the results are often impactful for all of our members.”
Headlining the SPARK Conference this year is a keynote presentation by best-selling author and customer experience expert Shep Hyken. his high-energy presentations are designed to teach attendees how to build loyal and lasting relationships with their customers and their employees. “With competition higher than ever, it’s growing increasingly important for ECPs to distinguish themselves by taking steps to create meaningful relationships with their patients,” said Edwards. “We’re excited to bring Shep’s message and strategy for ‘amazing every customer, every time’ to our membership.”
In addition to the keynote presentation, the full-day conference will also feature member-led sessions on acquiring new patients, aligning eyecare provider and practice goals, managing inventory and preventing loss in a multi-office setting, and exploring the integrated optical/medical business model.
Parties interested in learning more about Opti-Port’s conference series and other services are welcome to stop by room 1E14 in the Javitz at Vision Expo East from 9 a.m. – 5 p.m. on April 15 and 16. More info about SPARK is available from Erin Meyer at erin.meyer@optiport.com or (314) 743-0781 x2353.
Founded in 2001, Opti-Port is a national alliance of leading eyecare providers that leverages the combined strength of its members to provide them with revenue growth strategies as well as cost-saving and market-expanding opportunities.