Charmant Launches P.S. Plastic Slim Collection

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The PL10505 (above) from Charmant’s new P.S. Plastic Slim collection and (left) the 12-piece display available to ECPs.

By Deirdre Carroll: Senior Editor

MORRIS PLAINS, N.J.—The Charmant Group has announced the release of P.S. Plastic Slim, a thin light-weight collection of frames inspired by today’s slim technology like the iPhone and iPod.

P.S. Plastic Slim is designed for men and women looking to show off their individual style. The launch collection includes three styles for men and five for women.

The frames are made of TR-90 coupled with Charmant’s exclusive UV inkjet printing process that allows for the huge array of color and pattern options. The collection is ideal for consumers who have always wanted the appearance of a plastic frame but were limited due to fitting limitations. Adjustable nose pads and a core wire embedded in the temple tip allow a personalized fit.

Merchandising materials include a 12-place counter display, while each frame comes with a thin lime green case.
Dispenser price guide: $$
dcarroll@jobson.com