By CLICK Staff
The
American Optometric Association (AOA) has launched
AOAExcel, a wholly owned subsidiary dedicated to supporting the business and career needs of AOA members. The new for profit national venture was introduced at last month’s Optometry’s Meeting by former AOA president Joseph Ellis, OD. AOAExcel will deliver both new offerings as well as current AOA benefits through a new website at
ExcelOD.com, where members can customize practice advancement resources specific to their own business objectives and career goals. “This new platform will improve direct access to the Career Center, financial services support, insurance programs, practice marketing, EHR and coding/billing resources,” announced Ellis. “As is the case now, some of these offerings are free membership benefits, while some premium services come with an additional fee.”
Among the new services available through AOAExcel is a portal that Ellis described as “an OD on ramp to the health information highway.” It will enable optometrists to access the purchase and integration of health information technology tools. This access is made possible through AOA’s partnership with AT&T Healthcare Community Online, which will provide an open source direct path for connecting with health information technology.
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