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  October 16, 2013
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Next Dimension

Boson Offers Rx 3D Eyewear for Boosting Second-Pair Sales

By Eye² Staff


The discovery of the elusive Higgs Boson has been making headlines recently, but a Scottsdale, Arizona-based start-up known simply as Boson is also attracting attention by being the first company to offer 3D polarized eyewear in prescription form. Established in 2010 by Christian Stewart, Nicolas Kane and Thomas Irwin, the company was spun off the Edson Student Entrepreneur Initiative at Arizona State University's Skysong Center for Innovation. Since then, the partners have concentrated on marketing 3D glasses, sunglasses and ophthalmic frames to consumers as well as to customers in the entertainment, electronics and medical industries.

Led by Kane, an optician who heads Boson's optical division, the company has developed proprietary 3D prescription lenses which it is targeting to optometrists and ophthalmologists, among others. The Rx 3D glasses are particularly useful for tasks such as eye surgery because they offer the wearer a wider field of view than clip-on lenses as well as better perception of surface material and better depth perception, according to Boson. The lenses also boost immersion, improve contrast ratios and reduce fatigue, the company said.

"The lenses use a circular polarized filter and are similar to a Gray 2 solid," Kane told Eye². "They offer 100 percent UV protection. In fact, we're working on getting them ISO, EN and ANSI certified for use as sunglasses. They are perfect for second- or third-pair sales."

Kane said Boson has developed a "secret sauce" that allows the polarizing film to adhere to a lens blank without delaminating or turning while being surfaced or edged. "We offer them only in a full mount, not a groove mount or drill mount, because we don't want to puncture the film," he added.

Boson offers the lenses in single vision and progressive designs in standard plastic. Powers range from +4.00 to -6.00D with a -6.00 cylinder, in 4 and 6 bases. The finished eyewear, including a metal frame, costs $149.99, and is available directly from the company's website. Boson works with a designated prescription lab that processes the Rx orders. It also provides lens blanks to labs and distributors. The company is seeking to expand distribution, and is exploring manufacturing and distribution arrangements with several major wholesale laboratory networks, according to Christian Stewart, who serves as Boson's CEO.



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Boson Offers Rx 3D Eyewear for Boosting Second-Pair Sales

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