PITTSBURGH—Transitions Optical recently supported the efforts of Transitions Heritage Lab Ambassador Club member, Three Rivers Optical, to raise $10,000 for Children’s Hospital of Pittsburgh of UPMC and the third annual DVE Rocks for Children’s Radiothon. Representatives from Three Rivers Optical, Transitions Optical, and WDVE 102.5 FM presented the check to Greg Barrett, president of the Children’s Hospital of Pittsburgh Foundation on Nov. 5.

Through the Heritage Lab Ambassador’s Club program, Transitions Optical provided Three Rivers Optical with strategic business support and customized marketing materials to launch a promotion that encouraged patients to take their kids in for an eye exam. For every Transitions lenses sold during the month of October, Three Rivers Optical donated $5 to Children’s Hospital.