"Our competitors are from other industries that get more attention from consumers than us. People are willing to pay more to get a pair of sneakers than the right pair of glasses, which are at similar prices."

-Arnaud Ribadeau Dumas, president of Essilor Greater China, in a recent interview with China Daily in which he discussed the opportunities Essilor sees for growing its business in China, an eyewear market that Ribadeau Dumas said he believes can triple in size over the next decade.