With the addition of Epsilon’s capabilities in data to our existing creative, media and technology firepower, we have all the necessary assets and talent to help our clients leapfrog their competition and grow profitably, in a data-led, digital-first world.

Publicis Groupe chairman and chief executive Arthur Sadoun, following his agency’s closing earlier this month of a $3.95 billion acquisition of Epsilon, as reported by Campaign U.S.