Latest News Centre for Contact Lens Research Renamed Centre for Ocular Research & Education By Staff Friday, October 13, 2017 12:21 AM CHICAGO—The University of Waterloo’s School of Optometry & Vision Science is renaming its Centre for Contact Lens Research (CCLR) as the Centre for Ocular Research & Education (CORE), effective January, 2018. The news was announced Wednesday at the American Academy of Optometry’s (AAO) 96th annual meeting in Chicago.“We have been fortunate to work with a broad range of sponsors and collaborators on many of the most dynamic developments in the field,” said Lyndon Jones, PhD, FCOptom, FAAO, FBCLA, CORE’s director. “Every day, our team dedicates itself to improving global eye health and vision through advanced biosciences, clinical research and education. CORE reflects our capacity to do so with uncompromising independence, by adopting the highest quality standards, and collaborating with world leaders in diverse research areas. It speaks to who we have become without forgetting where we began.”A new logo echoes CORE’s primary focus on the eye. Interlocking elements in distinct blue, green, and orange colors represent biosciences, clinical research and education expertise, coming together in support of its mission.“We continue to partner with innovators in contact lens technologies on myriad programs, including materials formulation, care products, comfort initiatives, myopia control, dry eye, drug delivery and education. Yet we are also working with major and emerging pharmaceuticals companies, digital technology giants, and academic institutions around the world on complex and fascinating initiatives that hold incredible potential for vision correction and enhancement,” continued Jones. To celebrate the new CORE brand, the organization commissioned Los Angeles-based artist John Park to co-create a 12-foot x 8-foot acrylic mural during the AAO meeting, depicting the complexity and potential of the eye and sight. Attendees were invited to add their own distinctive brush strokes to the one-of-a-kind portrait. The mural will be completed on the show floor on Friday, Oct. 13, then formally unveiled at an evening reception. It will be permanently installed at CORE headquarters at the University of Waterloo’s School of Optometry & Vision Science in Waterloo, Ontario.The official CORE name change will occur following final ratification by the University of Waterloo board of governors.