MORRIS PLAINS, N.J.—Charmant announced an exclusive licensing agreement with Eddie Bauer to design, manufacture and distribute Eddie Bauer-branded eyewear. The Eddie Bauer eyewear collection of ophthalmic frames and sunglass styles will launch in March 2017. They will retail in North America, Europe and Asia.

“We are thrilled to partner with Eddie Bauer on the creation of this collection. Their commitment to quality, function and style perfectly complements our company’s philosophy and business model,” said Ken Onishi, president and CEO of Charmant USA Inc. “This partnership creates new opportunities for us to enhance the active lifestyle segment for men and women alike. We are confident Eddie Bauer eyewear will find a prominent place within the eyewear market.”

“Charmant’s expertise in creating timeless, quality eyewear pieces makes them the perfect partner for Eddie Bauer,” said Bill Bredy, senior vice president of licensing and international for Eddie Bauer. “Eddie Bauer prides itself on offering innovative, quality products that enable our customers to live their adventure. We are excited to expand our offering to now include a premium eyewear collection for today’s adventurer that reflects both their individuality and spirit of adventure.”