IVI Vision Awards The Three Zerohs Collective $10,000 and Lifetime Supply of Sunglasses


IRVINE, Calif.—The Three Zerohs Collective group of musicians, designers, photographers and filmmakers has won the Get Busy Living mentorship contest from sunglasses brand IVI Vision and its co-founder, Rob Dyrdek. Announced in May 2013, the Get Busy Living competition salutes visionary entrepreneurs, providing winners with the opportunity to meet Dyrdek and others to gain business advice, $10,000 to fund their dream, and a lifetime supply of IVI Vision sunglasses.

“The Three Zerohs Collective created an absolutely incredible video,” Dyrdek said about their winning contest entry. “I can see the passion for what they're trying to do and think we can really help them craft their plans and provide some advice to help them reach their dreams.” Over the next several months, IVI will document the story as members of the collective meet business leaders, craft their business plans, and begin a journey to achieve their dreams.

IVI Vision was founded by Dyrdek, professional skateboarder and star of reality shows such as Rob and Big and Rob Dyrdek’s Fantasy Factory; Pete Fox, CEO of motorcycle and motocross apparel company, Fox Head, Inc.; and lead designer Jerome Mage, who had worked on Spy Optics for Orange 21, as reported by VMail Dec. 14, 2011. IVI sunglasses exclusively feature Carl Zeiss Vision sunlenses.