King Children Raises $2 Million in Funding, Launches 3D-Printed Customized Eyewear


NEW YORK—King Children, a new eyewear brand that creates custom frames, announced its company’s launch. To date, King Children has raised $2 million in funding from investors including Great Oaks VC, RBC Venture Partners, Gen Z Capital and Casper co-founder, Neil Parikh. King Children was founded by Sahir Zaveri (CEO) and Dave Lee (CTO), who have combined the latest in 3D printing and augmented reality to bring customized products and a high quality user experience to a broad demographic.

Available for download on iPhone X, iPhone XS, iPhone XS Max and iPhone XR, the King Children app uses Apple’s latest technologies, including depth control, to do 3D face scans with accuracy down to the millimeter, the company stated. Through a virtual try-on experience, personalization includes frame size, lens height and width, nose bridge, frame wrap, nose pad position, temple length and pantoscopic tilt.

“Today’s one-size-fits-all approach overlooks millions of different facial features and structures representative of our world today. At King Children, we embody the values of diversity, inclusivity, creativity and self-expression — a culture that embraces our community and our infinite differences,” said Sahir Zaveri, co-founder and CEO. “With King Children, we treat all faces equally. Every pair of frames created is the only one that exists.”

Co-founder and chief technology officer Dave Lee added, “Our in-app experience harnesses technology beyond today’s norm in commerce, ensuring accuracy during 3D scanning and giving shoppers the capability to purchase and receive their designs right then and there. We wanted to create something for the modern shopper that is as simple as using a filter on social media, and delivers every piece of customization and quality they’ve been craving for a truly collaborative design process.”

The King Children eyewear will be available online direct-to-consumer, a spokesperson told VMAIL, adding, “Eyecare professionals are not directly involved. Customers can share their prescription and pupillary distance information garnered from their optometrists when prompted on the King Children app.”