PADUA, Italy and SAO PAULO, Brazil—Safilo Group and Alpargatas announced the early renewal for their global havaianas eyewear license which will now run until the end of December 2024. “We are very proud of this early renewal, which aims to strengthen a product initiated in 2016,” Angelo Trocchia, CEO of Safilo Group. “We want to grow the havaianas eyewear business through collections that reflect the unique personality and creative simplicity of this important Brazilian brand, which is receiving an exceptional reception, particularly in Southern Europe.”

“This renewal represents the continuation of the successful relationship with Safilo,” added Carla Schmitzberger, CEO of havaianas. “We are very proud to count on Safilo as our strategic eyewear partner who offers unique capabilities, longstanding know-how, focus on quality, product design, innovation and proven qualitative widespread distribution.”