Safilo Appoints Blomqvist Global Commercial Director

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PADUA, Italy— Safilo Group (SFL:MI) has appointed Henri Blomqvist to the newly established role of global commercial director. Blomqvist reports to Luisa Delgado, CEO of Safilo Group, and oversees all commercial wholesale operations worldwide.

“We are very pleased to count on Henri in the Safilo Group management team. This new global leadership role will be crucial in transforming Safilo into a global company that leverages worldwide synergies effectively, while preserving local entrepreneurship,” said Delgado. “Henri brings strategic commercial leadership experience. He is thereby well positioned to strengthen Safilo’s commercial capabilities, as we refine our stated sales strategy and in turn differentiate our manufacturing and logistics choices accordingly.”

A native of Finland, Blomqvist spent the last 10 years at Procter & Gamble, where he acquired a variety of experiences in the areas of sales and commercial management, on several worldwide brands, most recently as international commercial leader of Braun. He held several local, regional and international roles covering a variety of countries, including Nordic, parts of Western Europe, Russia, Turkey, the Middle East, Korea and Australia.