MINNEAPOLIS— Ogi Eyewear has appointed Joseph Tallier as their new chief executive officer, effective Jan. 1, 2015.

Tallier has been part of the Ogi Eyewear team for six years. He started his career at Ogi in 2008 as vice president of global sales. During that time, his visionary leadership was instrumental in growing sales at Ogi Eyewear by 300 percent, communicating the company’s value through marketing, leading the direction of the design vision, and promoting worldwide expansion, the company said. He became an equity partner in 2012 prior to being named CEO.

Tallier said, “I am incredibly excited and grateful to lead Ogi’s dynamic management team, outstanding sale force and motivated support team. This is a very exciting time to be appointed CEO as we continue to grow the market segment of affordable luxury that we have been so successful in pioneering.”

Tallier has 28 years of experience in the wholesale optical industry, starting as a sales representative which led to management positions in several wholesale optical companies in the U.S.