Today is World Emoji Day

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Today is the fourth annual World Emoji Day and in anticipation of “The Emoji Movie,” out July 28, Sony Pictures Animation is joining in on the fun as they salute the characters, who have become a means of communication that cross borders and language.

Though advance tickets are now available on MovieTickets.com, Fandango and Atom Tickets today, celebration for World Emoji Day began on Saturday, with Sony Pictures Animation’s attempt to set a new Guinness World Records title for the largest gathering of people dressed as emoji faces simultaneously across multiple venues.

As VMailWeekend previously reported, emojis are now so ubiquitous, you can incorporate them in more than one way. For those who may not want to don the full emoji face but want to be a part of the festivities anyway, there may be customized emoji keyboard or pair of emoji sunglasses out there for you.