David Grosswald, OD.
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WEST CHESTER, Ohio—Total Eye Care Partners (Total ECP) has made its first entry into the state of Georgia with the acquisition of The Eye Center, in Conyers, Ga., from David Grosswald, OD. Terms of the transaction were not disclosed. Bob Barton, president and CEO of Total ECP told VMAIL, “We couldn’t be more pleased to make our entry into Georgia with such a well known and respected practice. Dr. Grosswald has spent his life caring for the visual needs of his community and his commitment to practicing full scope optometry which fits in perfectly with Total ECP’s foundation and core values.”

Dr. Grosswald said, “We all have unique paths in our optometric lives. After graduating from Southern College of Optometry in Memphis, I traveled the road of corporate optometry and crossed over to private practice in 2014. Now that I have practiced for 20 years in a profession I love, and with co-workers and staff who greatly assisted in our success, I made the next evolution in uniting with Total Eye Care Partners. This confident decision to join an elite group of like-minded and successful ODs allows me to do what I love, which is to improve my patent's lives and continue to work at my dream practice. Total ECP is a significant part of the rising tide of today's and tomorrow's optometric business models and my partnership with them has propelled my excitement for the future of our profession.”


Total ECP’s Jay Binkowitz, executive vice president of business strategy, added, “This continues to be a great journey. I first met and worked with Dr. Grosswald years ago as his consultant during a time of transformation for his practice. His passion for patient care was and is wonderfully contagious. We have now come full circle and are partnering together with Dr. Grosswald and his fantastic team.“

In connection with the transaction, Anne Kavanagh of Kavanagh Consulting represented and provided financial advice to The Eye Center.

Total ECP launched as a platform in September 2017 to seek partnerships with optometrists and to assist in managing medically-focused optometry practices in the U.S. It is backed by Imperial Capital Group, a Toronto-based private equity fund manager.