NEW YORK—International Vision Expo West has launched the Optometrist Referral Program, designed to encourage optometrists to attend Vision Expo West for the first time based on a referral. Each referring participant can submit up to five OD referrals, which will be reviewed and approved by Vision Expo Show Management. Both the person providing the referral and the OD colleague who is being referred will be allowed to select from one of six exclusively selected gifts, which will be awarded onsite. The gifts include:

• American Express Gift Card ($100 value)
• One night free at Venetian or Palazzo ($269 value)
• One hour free continuing education ($95 value)
• Dinner for two at several pre-selected fine dining establishments ($100 value)
• Daily lunch in OPTImum lounge ($100 value)
• Donation to charity of your choice ($100 value)

The dates for eligibility in this program are valid through Aug. 31 at 11:59 p.m. EDT. Full terms and conditions can be found online. To participate, fill out a form on the Vision Expo West website at visionexpowest.com/ODreferral.