Daniel Mannen, OD, chairman, VSP Global

SCOTTSDALE, Ariz.—For the third year in a row, VSP Global brought together optometrists and staff from across the U.S. from Premier VSP network practices to the SHiFT17 meeting.

SHiFT stands for Shaping the Future Together, VSP noted. This year’s meeting theme, ‘Elevate. Innovate. SHiFT17,’ drew inspiration from the pioneering spirit of the doctors that founded VSP and helped to shape optometry’s role in healthcare, the company said, adding, “Doctors attending SHiFT17 continue the legacy of building a stronger independent optometrist community and shaping the future together through innovation and technology.”

The two and a half day all-inclusive event was held here at The Phoenician Resort and centered around providing optometrists with practical information they can use in their practice immediately and in the long-term. Among other activities, the days were filled with peer-to-peer networking and learning opportunities, breakout sessions on how to maximize VSP in their practice, and industry expert speakers sharing insights on hot topics like cyber security.