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Quick Take: Parisian eyewear brand, Woow, known for its bold color combinations and shapes has introduced new styles to its collection from Design Eyewear Group.
Specifics: Woow’s frame styles feature a unique combination of London beat and Paris fashion, full of vibrant colors and a style of its own. This season the big shapes of the 70s and 80s shine through in this collection paired with a funky twist of Woow factor.
Selling Points: The New Rules 1 and 2 styles are crafted from acetate. A functional line is created between the bridge and end-piece, an architectural detail that exudes attitude. Out of these two bold shapes, one is a trendy small round and one is a more daring shape with an edgy top line. The colors are deep and luminous, mixing transparent and opaque acetates. The Be Bright 1 and 2 are made out of nickel silver. They feature strong colors and a trendy double-bridge. Exuding a cool spirit, they show off matte flash in blue meets grey horn and shiny gold meets opaque powder pink.
www.designeyeweargroup.com