L’Amy America’s Luxury Division, Ultimate Vision USA, Unveils McLaren Vision Collection

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Quick Take: Ultimate Vision USA, the newly established luxury division of L’Amy America, has launched the McLaren Vision collection of eyewear.
Specifics: The McLaren Vision Collection is a technology and design collaboration between both brands to introduce a new, unique product offering to the eyewear category and encompasses both optical and sun models. Design principles from McLaren, the creator of luxury high performance sportscars and supercars, were applied to the creative process.
Selling Points: “The collection was first shown at Silmo in September 2018 where it won the Silmo d’Or Design Award for Technology and Innovation. The frames are lightweight and strong using titanium and 3D printing technology,” the company stated. Ultimate Vision will exhibit the McLaren Vision Collection at Vision Expo East 2019 at the L’Amy America booth, #2441.
www.lamyamerica.com