Product: IDOC Insider
Top Line: IDOC, a privately-held alliance of independent optometrists, has announced an important new plan enhancement for all its IDOC members, IDOC Insider.
Close Up: Offered to members at no additional cost, IDOC Insider is an innovative offering that combines state-of-the-art data and sell-through analytics technology with customized, metrics-driven business recommendations and incentives based on individual practice data. The technology, designed to measure and report business performance in real-time detail, is powered by EdgePro by GPN Technologies, a leading provider of data and analytics software for the eyecare industry. Now all IDOC members will have unlimited access to five easy-to-read dashboards that report clinical and optical revenue, sales volume by manufacturer and product type, practice rankings against IDOC peers and other key performance indicators. IDOC Insider provides actionable “next steps” to help members identify and act on valuable market opportunities.
“IDOC Insider eliminates guesswork and promotes metrics-based decision-making,” said Brown. “With the long-term use of this valuable analytics and reporting tool, combined with our data-based recommendations and incentives, IDOC members can consistently out-perform industry benchmarks.”
www.IDOC.net; (203) 853-3333