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Quick Take: Modern Optical International has announced the launch of Modz Sunz, a new sunwear collection.
Specifics: Modz Sunz debuts with 14 fashion-forward styles for all-season wear.
Selling Points: These looks, named after famous beaches, feature styles including retro-inspired rectangles, aviator and butterfly shapes in sleek tortoise patterns and two-toned colorations. Each style showcases the Modz Sunz logo on the temple. Modern Optical will celebrate the launch of Modz Sunz at Vision Expo East 2019. "Attendees may enter our Modz Sunz Raffle for a chance to win a large tote bag filled with beach-related swag and two Modz Sunz styles of their choice. No purchase necessary to enter. In addition, all new Modz Sunz orders will receive a branded beach tote bag while supplies last. Visit Modern’s Booth #2921 for complete details," the company stated.
www.modernoptical.com