Allergan Partners with Celebs for #EyePic Campaign


DUBLIN—Allergan plc announced the launch of the #EyePic campaign, a new awareness campaign, as part of the See America initiative to fight preventable blindness and visual impairment in the U.S. With the help of Milo Ventimiglia, Victor Cruz and Alexandra Daddario, the company is encouraging everyone to post their #EyePic and tag two friends to do the same, in an effort to broaden awareness of preventable blindness, promote discussion around eye health and ultimately encourage all Americans to visit their eye doctors for comprehensive eye exams.