Costa’s New Campaign Video Dives Into OCEARCH’s Mission

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DAYTONA BEACH, Fla.—On June 8, also known as World Oceans Day, Costa launched a consumer marketing campaign for OCEARCH Limited Edition sunglasses.

The campaign includes a new video which promotes OCEARCH’s mission of generating data on the movement, biology and health of sharks. The video encourages viewers to join Costa and OCEARCH at DontFearTheFin.com, which directs users to Costa’s main website.

Check out Costa’s campaign video below and discover why the OCEARCH mission is so important.