Transitions Partners With New Consumer Influencers for the Good Light Project

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PINELLAS PARK, Fla.—To continue illustrating the role changing light plays in shaping our days and nights through its online and social media initiative, the Good Light Project, Transitions Optical is partnering with influential Transitions lens wearers.

Influencers in the lifestyle, travel, healthcare and fashion categories will be using social content to share their stories and experiences and encouraging others to “Live the Good Light,” as VMail previously reported. Combined, the new influencers have a social footprint of over three million people.

Influencers include Jamie Chung, actress and creator of the What the Chung blog; fashion entrepreneurs and eyewear designers, Coco & Breezy; singer/songwriter Brooke White and model/ Eliza Magazine editor, Summer Bellessa also known as The Girls with Glasses; travel personalities Dave Bouskill and Deb Corbeil also known as The Planet D; and Zubin Damania, MD, also known as ZDoggMD, a physician, rapper and medical satirist.

Throughout the year, consumers and eyecare professionals can find the influencers wearing their Transitions lenses on their social media pages. To learn more about the Good Light Project, visit www.transitions.com.

Watch Jamie Chung’s video below.