Why Optical Illusions Fool Our Eyes

By John Sailer
Friday, July 10, 2015 12:03 PM DUBLIN, Ireland—Humans have been intrigued by optical illusions from the primitive forms of the Ancient Greeks in 350BC to the advanced 21st Century versions in the field of theoretical neurobiology. Optician Jon Munro of the Supersavers Opticians in Dublin created this animated “gifographic” to not only illustrate some of the classic optical illusions but also to explain the reasons why our minds misinterpret what we are seeing.

The 'Elements' of Wearables

By Andrew Karp
Monday, May 18, 2015 4:25 PM APX Labs, which develops software that connects smart glasses and other types of wearables to enterprises, has published a “Periodic Table of Wearable Technology” on Wearable Insider.com.

What Do Our Eyes Really See?

By Staff
Friday, April 17, 2015 2:30 PM DUBLIN, Ireland—Jon Munro, an optician who owns Supersavers Opticians in Dublin, Ireland has created an entertaining infographic about human vision. This assortment of fascinating trivia will give you a newfound appreciation for the remarkable capabilities of our eyes.

Device Upgrade? Vision Downgrade.

By Staff
Thursday, April 02, 2015 10:00 AM 61 percent of Millennials incorrectly believe that most people blink more frequently when looking at a screen (e.g. smartphone, computer, tablet), according to a survey commissioned by Bausch + Lomb in partnership with Mashable and conducted online by Harris Poll.

Nine Things You Didn't Know About John Lennon's Glasses

By John Sailer
Monday, November 24, 2014 9:30 AM LONDON—The U.K.’s Stylight, which groups fashion from 100 online shops in one place, has gathered nine obscure facts about John Lennon’s eyeglasses that even those in the optical community may not be aware of.

'Eye Health Awareness and Access' Survey

By John Sailer
Wednesday, October 01, 2014 2:00 PM While most people agree that their health is very important and that eye exams are an effective way to preserve eye health, there is still a disconnect when it comes to seeing their eyecare professional.

September is Healthy Aging Awareness Month

By Catherine Wolinski
Thursday, September 25, 2014 3:00 PM BETHESDA, Md.—This month, on behalf of the National Eye Health Education Program (NEHEP) of the National Eye Institute (NEI), the National Institutes of Health (NIH) have released information and resources to support “September is Healthy Aging Awareness Month.”

'Back-to-School Device Advice' [Infographic]

By John Sailer
Tuesday, September 16, 2014 10:00 AM ST. LOUIS—Now that school is back in session, the American Optometric Association has produced this infographic to encourage optometrists to dispense "back-to-school device advice" to prevent computer vision syndrome and digital eye strain among children.

July 4 Fireworks Warning: Optical Organizations Urge Avoiding Eye Injury

By Staff
Friday, July 04, 2014 12:18 AM NEW YORK—As the July 4th holiday commences, optical organizations are urging the public to be aware of the threat of fireworks to eye safety and the potential for eye injury and blindness that fireworks may cause.

Play it Safe this Fourth of July—(Not So) Fun Facts About Fireworks

By Catherine Wolinski
Thursday, July 03, 2014 1:30 PM We know the July 4th weekend is famous for fireworks and fun, but many optical organizations and public safety advocates are issuing warnings about the dangers of the festivity that have proven to wreak havoc throughout the Independence Day season.

100 Million Online Orders: Then Vs. Now

By Marge Axelrad
Friday, May 16, 2014 10:30 AM A major milestone was reached recently, as one b-to-b order placed from Traverse City, Mich. placed through VisionWeb marked a collective 100 million online orders placed through the online ordering portal since its origin in 2001.

Five Tips for a Lifetime of Healthy Vision

By Catherine Wolinski
Thursday, May 08, 2014 3:30 PM Eyesight is important. Maintaining healthy eyesight, for those of us lucky enough to have it, should be a top priority, no matter your age, genes or lifestyle.

National Institute of Health (NIH) Low Vision Infographic

By Andrew Karp
Thursday, April 24, 2014 3:30 PM "What is Low Vision?"

DIY Guide to Adjusting Your Glasses

By Catherine Wolinski
Friday, April 04, 2014 2:30 PM While it’s true that eyewear adjustments are best left to the professionals, sometimes in a pinch it helps to get glasses to, well, stop pinching.

The Selfie Syndrome

By Marge Axelrad
Thursday, March 20, 2014 1:00 PM What’s the impact of millions of people taking photos of themselves to share with others taking photos of themselves?
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