The first eyewear brand by entrepreneur, musician and glasses connoisseur will.i.am was launched last month. The line of sunglasses and optical styles for men and women, being distributed worldwide by Allison S.p.A., pay homage to the “evolution of eyewear, drawing inspiration from rare vintage shapes, reworked to create something new and fresh, progressive and timeless.” Will.i.am
designed the collection in partnership with designer George Gorrow.