PEOPLE: Management Block Smith Joins Block Buying Group By Staff Monday, August 13, 2012 12:00 AM Rachel Block Smith BOCA RATON, Fla.—Rachel Block Smith has joined Block Buying Group as the company’s new vice president of marketing. Block Smith comes to the optical field with over 12 years of experience in the education and public relations industries. She has a BBA specializing in marketing and business communications from Emory University and a master’s degree from New York University. Block Smith will be handling vendor relations, new business and public relations for Block.