VisionMonday.com Wins EPpy Award; Min Honors

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NEW YORK--Vision Monday’s revamped Web site, www.visionmonday.com, recently won the EPpy Award in the category of Best Regional Magazine-Affiliated Web site. The 2008 EPpy Awards--one of the nation’s most prized and long-running honors for online content--were presented during a luncheon sponsored by the Knight Foundation, during the Editor & Publisher/Mediaweek Interactive Media Conference and Trade Show held in Las Vegas last month.

 
Vision Monday’s EPpy Award for Best Regional Magazine-Affiliated Web site.
The 2008 EPpy Awards competition is expressly designed to honor Internet sites affiliated with the media industry; especially newspapers, television and radio networks and affiliates, syndicated shows, and magazines. Among the sites and publications honored along with VM at the EPpy Awards were the New York Times, USA Today and the Associated Press.

Along with its EPpy honor, Vision Monday’s Web site, VMail and marketing campaign for the new site were also recognized as finalists and won Honorable Mention at the Min Group’s The Best of the Web Awards in April. The Min Awards recognize the top magazines, digital campaigns, sites and people who are true pioneers in the digital arena. Both winners and honorable mentions were honored in over 25 categories for outstanding online efforts over the past year.

Selected from hundreds of Web site entries, three Vision Monday online initiatives won Honorable Mention for the Min’s Best of the Web Awards in the following categories: Design: VisionMonday.com; Email Newsletters: VMail Extra and for Marketing Campaign: VisionMonday.com Ad Campaign.

VM’s editorial, marketing and business teams are thrilled that our leadership move into the electronic arena for delivery and coverage of industry news and issues has been recognized by two such important media organizations,” said Marge Axelrad, SVP and Editorial Director of Vision Monday. “We’ll continue to augment our print editions and market presence with new and exciting e-initiatives.”

 

Vision Monday’s Min Awards for honorable mention in three online categories.

The redesigned Web site, launched last November, features a fresh new look and enhanced features. The content from VM’s most recent issues has been organized in a new way--by topic and category so readers can look up information as they need it. New features on the redesigned site include the industry’s first-ever video channel, Vision Monday Web TV, highlighting the latest on special events, designers, brand messages, lenses and new technologies and practice management. VM 's WebTV features content updated weekly including “Video of the Week” and YouTube videos selected by VM’s editors.

The site also features a downloadable PDF version of the most recent issue of VM. And all the past favorites, such as links to VM’s E-newsletters and the latest stock quotes and financial news in OptiStock are still available. The latest industry news and Breaking News is still front and center, and users can watch for special Web features including Slide Shows of industry events and hard-hitting news analysis of the optical industry in New & Noteworthy.