My Eyelab’s Path to Success Begins With ‘Easy Eyecare’ Solutions

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PALM SPRINGS, Fla.—A focus on making the eyecare experience simple for the patient/customer has been one of the keys to the success of My Eyelab and Stanton Optical, according to Daniel Stanton, a co-founder of both optical retailers. “Our vision for this industry is easy eyecare,” Stanton told dba in a recent interview. “We were kind of tired of this broken model that really hasn’t changed over the past 35-plus years and that customers and patients are subject to.” As a result, Stanton and a business partner set out about 10 years ago to make the eye exam and shopping experience a simpler endeavor for consumers. Read about their efforts in the latest edition of dba. Read More