NEW YORK—Jenner sisters, Kendall and Kylie have entered the optical market with the launch of the Kendall + Kylie sunwear collection with optical to follow. The collection will be distributed by Allure Eyewear.

The Kendall + Kylie eyewear collection is inspired by the girls’ personal styles and is a reflection of the duality in their distinct fashion styles. The frames are sleek and elegant with an edgy vibe and offer striking silhouettes made of luxurious materials with iconic detailing throughout, the company said.

“Growing up in California, sunglasses have always been an essential accessory for any look for us,” Kendall said. “We are so excited to expand our Kendall + Kylie brand to include eyewear this season. This collection definitely has a unique feel to it while incorporating both of our personalities and tastes. Kylie and I made sure to use really unexpected lens colors like liquid gold mirror and orchid, but still keep the shapes very classic and clean.”

The 13 styles in this debut Spring 2017 sunglass collection feature a combination of angular geometric shapes and contemporary signature pieces. Some frame features include the abstract “K” chevron detail as well as the abstract “K” metal tip tac. Custom materials include black and white marble, opaque pink gradient, cream gradient and a milky demi gradient.

“With eyewear you can always have a little fun with it,” Kylie said. “I love the overall angular aesthetic we went for. We complemented each silhouette with the right mix of high-end materials, from matte and shiny metals, marbled acetates to custom gradient lenses. Each pair feels really special and is a perfect complement for our brand.”

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