Artoptic Relaunches EZ-Lites Collection


NEW YORK—Artoptic International is relaunching its EZ-Lites Collection, featuring a range of new styles made of lightweight acetate.

“Artoptic continues to pursue the objective it established when company opened its doors 50 years ago—offering the optical community stylish, quality eyewear that is an essential wardrobe accessory,” stated George Gero, founder and president.

He added, “Our newly redesigned EZ-Lites collection features modern, upscale styling, artisan colorations and superb fit, making it perfect for ECPs and consumers looking for quality, style and value.”

Made in Italy, the completely redesigned line consists of four styles made of lightweight acetate. Shapes are casual, trendy variations on the rectangle and are offered in eye sizes ranging from 51 mm to 54 mm. Bridges are 16 mm to 19 mm and temples lengths are 135 mm and 140 mm. Vibrant, contemporary colors such as cherry, green, Havana, onyx and wood tones add a fresh, youthful look. Frames are equipped with concealed spring hinges.

Dispenser Price Guide: $$ ■