Luxottica and The Sartorialist Introduce 'Faces'


NEW YORK—"Eyeglasses are a fascinating accessory. They can both reveal and transform a person" said Scott Schuman, of The Sartorialist. "I've noticed people have become much bolder in their choice of eyewear as a fashion accessory. It's exciting to have this opportunity to capture the real essence of eyeglasses with Luxottica."

Those are the words of the man behind the new Faces by The Sartorialist digital campaign, launched in partnership between Luxottica and Scott Shuman of the street style and fashion blog, The Sartorialist.

The year-long campaign, which launched on June 17 in Florence, Italy (see the Scene + Heard from our July 21 issue here), will feature people's unique style expressed by their personal choice of eyewear captured through Shuman's lens. Learn more about the campaign through Shuman’s eyes in the accompanying video.