PORT CHESTER, N.Y—Zyloware Eyewear announced the launch of their latest collaboration with basketball legend, Shaquille O’Neal. The collection introduces the O’Neal brand into the eyewear category and builds on a track record that includes fine jewelry, suits, shirts and ties.

“Shaquille O’Neal is a perfect addition to the Zyloware family and now is an exciting time to launch eyewear as the Shaq phenomenon is impacting so many new fashion categories,” stated Zyloware co-CEO and president, Christopher Shyer.

“Shaq is a mega personality with a global appeal that we see consistently engages and resonates with millions of fans around the world,” said Jamie Salter, chairman and CEO of Authentic Brands Group. “The addition of eyewear to his growing roster of lifestyle offerings creates a new way for consumers to connect to the superstar.”

Geared toward males 18 to 50, who desire a more fashionable, sports-inspired frame that is high quality at an attainable price, the collection features masculine shapes such as full rim and semi-rimless. It comes in a range of color accents with stainless steel fronts, handcrafted zyl, spring hinges, rubberized temples and sleeves for a secure fit and bowed temples for added comfort.

Shaquille O’Neal Eyewear has elements such as contrasting pops of color highlighted on the frame, sporty temple tips, adjustable library temples and extended fit sizing.

Dispenser Price Guide: $$$

ssengwe@jobson.com