LOS ANGELES—Roll the drums, sing out the national anthem and keep the games going! In honor of this year's World Cup destination and the eyewear brand's country of origin,
Chilli Beans has created "Soccer Fever" consisting of a number of new optical and sunglass styles that pay tribute to Brazil's passion for soccer.
The design team of Chilli Beans got together and was inspired by three key concepts to create this "Soccer Fever" collection. The first of the collection, Era De Ouro, originated when home of the 2014 World Cup, Brazil, entered its "Golden Era" from 1958 to 1970 and won its first three World Cups. Each of the eyewear styles includes a star motif that represents those victories.
The second, Mandinga, was inspired by the wide array of superstitions, prayers and faith fans continue to use in order to support their team. Each product has a specific icon believed to help a team reign over its enemy. These icon ranges from the print of the Senhor do Bonfim "wish," the four leaf clover of chili peppers and the wood-like finish which represents "knocking on wood" three times.
The third and final selection is Vintage. This collection combines the stories from the past of both the World Cup and soccer as a whole. It was rooted by Brazil's unprecedented five time World Cup Championship, as well as the first transmission of soccer on the radio, the world of woman's soccer and styles that pay tribute to the first ever World Cup Champion—Uruguay.
Chilli Beans has over 500 stores in South America, as well as other countries internationally, including nine locations in the U.S. in Los Angeles and Las Vegas. They can also be purchased by visiting
For more on World Cup eyewear you can read about the face of Police Eyewear 2014 Campaign, the named future legend of soccer, Neymar Jr,
(L to R) The Era De Ouro collection includes a tortoise frame with the signature star motif (OC.CL.1455); a Mandinga frame style (OC.MT.1843) with wood-like finish temples and the Vintage style frame (OC.MT.1844), which flaunts passion for the past.