Emerald City

By

 
EMERALD CITY POSTER
 
WHO:
Taylor Swift on the November 2013 cover of In Style magazine, Kermit the Frog, redheads, the Jolly Green Giant, that green velvet Gucci dress worn by everyone from Natasha Poly at the Venice Film Festival to Kim Kardashian for a Midori event at Fred Segal, the Green Lantern, Florence Welsh’s ridged Givenchy couture dress at the 2013 Grammy’s and leprechauns.

WHAT: Pantone declared emerald 2013’s color of the year last year. Described as “a lively, radiant, lush green,” the color has finally made its way to the optical industry and several eyewear collections are now offering styles in the verdant, elegant color. To make it even better the trend is universal—men, women, sun and ophthalmic have all come along for the ride.

WEAR: (L to R) The Dragon Marquis in jade takes a classic teardrop aviator style and turns it on its head in bright, almost kelly green acetate. The Kensie Playful ophthalmic style from Kenmark features two trends in one, spot on green coloring and a fetching ombré affect. The Converse R005 sunnies from REM takes green to the extreme with a crystal emerald front and monochrome mirror lenses. The l.a. Eyeworks Calhoun makes no apologies for its bold greenness; oversized, chunky and richly-hued these ophthalmic frames epitomize the best of the trend. The Guess GU2416 from Viva has a super feminine shape in a crystal green that sparks when the light hits it just right. New from TOMS for Summer 2014 is the rounded cat eye Margeaux sunglass in a gorgeous matte teal with mint green and bright green temple striping.

WHY: A bright emerald green frame is not for everyone, but for those seeking something fresh and new it’s the perfect antidote to the classic blacks and torts. The styles below are obviously on the more extreme side but a huge selection of olive and forest green frames provide wearers with safer options while still speaking to the trend and allowing retailers to follow the yellow brick road to sales.

dcarroll@jobson.com