Zeiss DriveSafe lenses provide all-day clarity with special features for driving.
SAN DIEGO—Zeiss is releasing a line of lenses called DriveSafe that are designed to help drivers see better in poor visual conditions. Available in progressive and single vision designs, DriveSafe lenses offer excellent all-day performance, according to Zeiss.

“Every winter, more than 1.3 million people search the internet for topics like night driving and driving in the rain,” said Jens Boy, Zeiss Vision Care’s president, North America. “This suggests that many people are experiencing problems in these situations and are actively seeking a solution. Zeiss DriveSafe makes it easy for ECPs to address this significant patient need.”

Zeiss DriveSafe lenses are the product of extensive research into the visual challenges of driving. The lens maker worked with a leading headlight manufacturer to determine the best coating to reduce glare from modern headlights, resulting in DuraVision DriveSafe AR coating. The coating specifically targets the wavelengths of Xenon and LED headlights that cause blurred vision and discomfort in night driving.

DriveSafe lenses feature Zeiss Luminance Design technology, a new lens calculation technology based on pupil size in low-light conditions that results in clearer, more natural vision at twilight and on cloudy days. n

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