Do you D.A.R.E?


Vision Monday’s First Annual Dispensing and Retail Excellence (D.A.R.E.) Awards is accepting reader nominations at until July 31.

The D.A.R.E. Awards will recognize daring retailers and dispensers of all sizes from across North America in the following award categories:

• The Shop It Like It’s Hot Award
The Lead, Follow or Get Out of
   the Web Award
The Sphere of Influence Award
The Seeing Green Award
The Resistance Is Futile Award

Visit to learn more. The most daring retailer or ECP in each category will be revealed in the Sept. 19 print edition of Vision Monday and on

Entry is free but bragging rights are priceless. So nominate someone today. We D.A.R.E. you!

…More Business Savvy Standouts on

NEW YORK—These days, it takes all kinds of inspiration to run a successful business. If you’d like to meet 35 optometric business innovators, who have each created a robust practice through their creativity and ingenuity, look no further than Vision Mondays’ latest Special Report: The 2011 Optometric Business Innovators. In this special, collaborative initiative with Review of Optometric Business, VM profiles today’s Doc Stars in practice management as they incorporate business-savvy ideas into their day-to-day operations. Read all about their know-how in the areas of digital media, dispensing, marketing, business management and the patient experience…exclusively on and