Click here to view this email on your mobile device
View this email in your Web browser: http://whatcounts.jobson.com/dm?id=%%SUBSCRIBER_ID_TAG%%
July 15, 2014
VMail ProductWatch
www.visionmonday.com   Facebook Twitter
In This Edition

LAUNCHES

Unilens: C-Vue ADDvantage Multifocals

SECOND LOOKS

Mondottica: Christian Lacroix
Modo: Paper Thin Collection
Charmant: Puma

ALSO NEW

Luxottica

dpg

LAUNCHES

Unilens Rolls Out C-Vue ADDvantage Multifocal CLs

 
Enlarge Image
 
Quick Take: Unilens Vision Inc., (OTCQB: UVIC), which develops, licenses, manufactures, distributes and markets specialty contact lenses, has announced the national launch of its new disposable C-Vue ADDvantage Multifocal for Presbyopia contact lens in silicone hydrogel material for monthly replacement. The new product incorporates Unilens’ advanced next-generation multifocal contact lens design technology, which allows for ease of fit by providing a consistent near ADD power across all power profiles, resulting in clear vision for presbyopes at all distances, the company noted. The lens is also thinner and more rounded at the edges for comfort.
Wearer: “As the number of persons with presbyopia continues to grow at a faster rate than America’s population as a whole due to demographic trends, we are pleased to be able to meet a specific growing market demand for best of breed, next-generation multifocal technology that continues to improve upon consistent vision at all distances for presbyopes with the launch of the new C-Vue ADDvantage Multifocal,” said Kelly McKnight, Unilens’ vice president of sales and marketing.
Specifics: The new lens for monthly replacement, which is available in a high and a low ADD, and power ranges from +6.00 to -10.00, incorporates an aspheric design with a consistent center ADD power across all power ranges. The lenses will be sold exclusively to independent eye care professionals. Unilens will provide ECPs with a user-friendly display cabinet and trial program with a 120-Day Performance Guarantee on the lenses.
Selling Points: “The science behind the C-Vue ADDvantage design technology effectively controls the near ADD power across the power profile, resulting in a consistent fit and reduced chair time for the eye care professional,” stated Denis Rehse, director of research and development at Unilens. “In addition to being easier to fit and providing consistent ADD across all power ranges, C-Vue ADDvantage contact lenses are thinner and more rounded at the edges, resulting in excellent comfort.”
Price Guide: $$$
www.unilens.com

Top Send your comments to VM

SECOND LOOKS

Mondottica Unveils New Styles for Christian Lacroix

 
More Images
 
Quick Take: The Christian Lacroix optical collection, designed by Mondottica, has introduced new styles which exude the luxury and refinement the couture house is known for.
Specifics: Five new ophthalmic styles for women.
Selling Points: The feminine and fashion forward front shapes are thin and fine in profile. The CL1043 features a bold and feminine cat eye shape in graduated acetates and baroque temple trims with an embossed two-tone signature Paseo print. Custom acetates can be found in the CL1044, CL1045, CL3033 and CL3035, for a collection that delivers distinctive, fashionable and directional eye shapes. All the acetates in the collection are unique, created only for the brand in collaboration with Mazzuchelli. This is bespoke design in its purest form, with taken from luxury prints, housewares and limited edition stationery collections, according to Mondottica.
Price Guide: $$$$$
www.mondottica.com

Top Send your comments to VM

Modo Adds Suns to Paper Thin Titanium Collection

 
More Images
 
Quick Take: Following the success of Modo’s Paper Thin optical collection, the company has added sun styles to the ultra-thin titanium assortment.
Specifics: Five new sun styles, three men’s styles, one unisex and one women’s frame, featuring lenses that incorporate high chromatic definition technology (HCD). These high-performance lenses are polycarbonate, polarized, anti-reflective and anti-smudge.
Selling Points: The new launch is an expansion of the brand’s Paper Thin line and includes modified retro and aviator styles, each available in four colors. The new styles include the 654, a retro-inspired women’s frame with a rounded cat eye shape. Style 650 is a unisex aviator with teardrop lenses. The three men’s models are rectangular aviators that provide a structured look and feel. The line is inspired by the cutting-edge technology that was introduced in the Modo Paper Thin optical collection, which pairs ultra-elastic polyamide TR 90 inserts with beta-titanium weighing only 6.8 grams and measuring only 0.6 mm in thickness. Additionally, offering superior optical quality, the company’s HCD lens technology creates less stress on the eyes, increases visual activity and provides a faster reaction time, the company said. The semi-flash mirror embodies an AR coating to prevent glare as well as a hydrophobic coating to reduce marks.
Price Guide: $$$
www.modo.com

Top Send your comments to VM

Charmant Introduces New Puma Optical Styles

 
Enlrage Image
 
Quick Take: This season, Charmant’s Puma collection adds several stylish new optical looks into their newly launched youth segment.
Specifics: Three new optical styles which reflect the key Puma characteristics of edgy athletic design and optimum functionality, the company said.
Selling Points: According to Charmant, these styles are inspired by the demand for eyewear that effectively meets all the needs of today’s full lives and the frames promise cool, understated appeal and unsurpassable long-wearing comfort. The PU15407 offers a fusion of vintage styling and vibrant shading in a unisex package made from high-quality acetate with bold interplays of color and pattern. The PU15424 features a brightly colored frame front that contrasts with the equally bright and colorful temples for active young women. Lastly, the PU15425 is a retro frame that features trendy layered coloring and a rectangular lens shape.
Price Guide: $$
www.charmant.com/us

Top Send your comments to VM

ALSO NEW

Marchon Debuts Valentino Kiss Collection

Marchon has unveiled the Valentino Kiss capsule collection of sunwear. The collection features acetate sunglasses done in a highly recognizable shape that resembles the shape lips make when they kiss. The unique curvy silhouette is underlined by a metal line running along the front and two mini-studs in the “lips'” corners to add a little of the brand’s Rockstud essence to the style. The Valentino logo is printed in gold leaf on the left temple and the styles comes in a variety of different colors, including scarlet, rubin, Valentino red, black, black/red and vintage Havana/black. www.marchon.com

Maui Jim Presents the New Wanderer Sunglass

Maui Jim has introduced the new Wanderer premium PolarizedPlus2 sunglasses (styles #289 and #329). The retro rectangular aviator features attached acetate overlays on a contrasting Monel nickel-silver frame. Designed for medium-sized oval, round or oblong faces with a unisex appeal. The ultra-light frame has a padded, adjustable nose bridge and spring hinges, as well as the Maui Evolution lenses and the company’s proprietary Clearshell coating for scratch-resistant protection on both sides of each lens. The three Wanderer color options offer completely different looks in gloss black with neutral grey lenses, matte espresso with HCL bronze lenses and Tokyo tortoise with HCL bronze lenses. Sized at 58-19-140, the Wanderer has a six-base curvature. www.mauijim.com

Henry Jullien Releases the Portofino Collection

Portofino, the new vintage-inspired collection for men from the Henry Jullien brand, is available in two versions which differ in the temple style. The Portofino 1840 and Portofino 1874, feature a popular construction of recent seasons, a shell pattern acetate, which is a key feature in this new collection; while the vintage styling fits perfectly with the retro trend, the company said. The shell acetate is toned in masculine colors including brown, honey, smoky grey and tan. These models are available in three shapes and 12 colors and come accompanied by a vintage style black crocodile case specially created for the collection. www.henry-jullien.com

Top Send your comments to VM

BACK TO TOP

Send Us Your News & Ideas

Deirdre Carroll, Senior Editor

Send us news about frame, sun, spectacle lens and contact lens line collections and additions. Or provide us with subjects for future stories or topics you'd like to see covered. Contact VMail ProductWatch’s Editor Deirdre Carroll at dcarroll@jobson.com.


VMail ProductWatch is a service of Jobson Medical Information LLC, the publisher of VisionMonday®,
100 Avenue of the Americas, New York, New York 10013.

If you do not wish to receive future VMail ProductWatch e-mails, please click UNSUBSCRIBE.

© 2014 Jobson Medical Information LLC All Rights Reserved EyesWay content is developed, sourced and
reported by the editors of EyesWay, the international news portal. VMail provides that content to its
subscribers as part of an exclusive news exchange agreement.